Being bold in your advertising efforts is instrumental. Chances are there are many competitors and other companies in your industry and for that reason it is integral that you stand out. What are you more likely to remember the company who advertises in a phone book or online or a company that does guerrilla marketing and unique advertising. Outdoor and out of home media are the ideal places for bold advertising that will captive an audiences attention. Here are some great examples of companies that have used guerrilla marketing successfully to generate word of mouth buzz about their brands:
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Great illustrations of unique ads.